| 2010 | - BACK FACTORY expands the gastronomic concept and enhances the network of branches by adding an integrated lounge cafe.
- A new corporate design increases the high-value customer acceptance.
|
| 2009 | - BACK-FACTORY supports the community vacation festival “Spring in Ruhpolding” for the first time with the sale of 50,000 baked products.
- Customers in focus: BACK FACTORY queries and analyses the purchase patterns of more than 3,000 customers.
- Trading-up: BACK FACTORY opens the first shop boasting modern lounge design, with integrated self-service lounge café in October 2009, and becomes the first self-service bakery with a gastronomical concept.
|
| 2008 | - The company celebrates its 5 years of existence.
- The BACK FACTORY head office establishes a system consultative committee whose members are elected annually by all the partners.
- Start of an in-house coffee shop concept pilot project to make the coffee area in the BACK FACTORY more attractive.
- Gets the test stamp of the German Franchise Association. Simultaneously, the system head office is certified within the framework of system check, for offering a high degree of satisfaction to the franchise partners.
|
| 2007 | - Opening of the 100th BACK FACTORY location in Erfurt
|
| 2006 | - A system-internal training department is established in the head office for the training and continued education of franchise partners and their employees.
|
| 2005 | - Signing of the 50the franchise agreement
|
| 2004 | - Opening of the 50th country-wide location in Bremen
- The BACK FACTORY head office trains apprentices for the first time in the “Salesperson for office communication” area
|
| 2003 | - Barely 8 months after the opening of the first location; the 20th country-wide location is opened in Hamburg in April 2003!
|
| 2002 | - Opening of the first BACK-FACTORY branch in August 2002 in Bielefeld
|