BACK FACTORY concentrates on cities with a population of more than 40,000 inhabitants. The BACK FACTORY shop is normally located in 1A locations. These are especially central city areas having a high pedestrian traffic, but also main business streets or nodal points of public transport as well as shopping centres.
The sales area is based on the concept of the shop design with modular elements. It guides the flow of customers through the sales space and enables an optical department organization from the entrance area along the display areas right up to the payment counter. This shop-based conception does not only ensure a quick orientation and quick access to the desired product: at BACK FACTORY, customers feel comfortable and love to return again and again! Other services for customers such as a manual containing all the ingredients and food values of all baked products as well as a bread slicing machine round off our offer!
The baking area behind the shop counter is equipped with the latest heavy-duty ovens – naturally, the rules of an optimum process sequence are defined here. Besides, nearly every BACK FACTORY has a large sitting area. Customers can enjoy the delicious baked products and coffee specialties here.
You can take over an existing location in the following cities:
Berlin, Eschweiler, Leipzig, Plauen, Bremen, Frankenthal and Hesse.
Or you can open your BACK Factory shop at another location!